When to use professional label printing rather than in-house label printing

At Label Market we supply both custom pre-printed labels and also blank labels for customers to use on their own label printers. Producing labels in-house is a great solution for small to medium businesses when their label requirements are simple and volumes aren’t too high. When label requirements are more complex and volumes increase, professional label printing is often the way to go. In this blog we will discuss the benefits of professionally printed custom labels.

Material, finish and adhesive options

When printing labels on a standard printer the material, finish and adhesive options are limited. For professional label printing the material, finish and adhesive options are vast and can be tailored to meet the exact requirements of the customer even when they have challenging label applications. In industries such as pharmaceuticals, automotive and defence, labels are required to be extremely durable and withstand conditions such as extreme temperatures, abrasion and submersion in water. For specialised labelling applications the required combination of label material, adhesive and print is likely to only be possible via professional label printing.

Superior printing

The printing machinery and technology used by professional label suppliers like ourselves is high-spec and industrial which enables very high quality and reliable labels to be produced. It is not possible to replicate this quality on a standard label printer used in-house. When quality, appearance and reliability are of utmost importance, custom professionally printed labels can deliver.

Label and tag options

Standard label printers are limited to producing basic label and tag types. Contrastingly we can supply custom metal labels, domed labels, rigid plastic labels, tear-resistant tags, laminated labels, under-surface printed labels and many more that require advanced equipment.

High-volume printing

Printing labels in-house is most cost effective in very small runs. Contrastingly for professional label printing the more labels you order the less each label will cost. For high volume label requirements it is likely to be more cost effective to purchase pre-printed labels. Printing a high volume of labels in-house is also very time consuming, when your business grows the need to outsource this task is likely to be more apparent.